Lake Nona Commercial Development – First Quarter 2012

Lake Nona, known for its community feel and visionary thinking, is continuing to see those ideas emerging in the commercial real estate market. Medical City continues to lead the way the Sanford-Burnham Medical Institute, UCF College of Medicine and the Burnett Biomedical Sciences Building already opened and the Veterans Affairs Medical Center, Nemour’s Children’s Hospital and The University of Florida Research and Academic Center all scheduled to be operational later this year.

Lake Nona Middle School opened in the fall of 2011 with rave reviews and Valencia College’s Lake Nona campus is rapidly progressing and is scheduled to be ready for the fall of 2012 classes. It’s safe to say the academic infrastructure from elementary school through post-graduate education creates a strong foundation for the health of our community and the opportunities will be plentiful for those who live here.

With such a large community, regional and national vision it is easy to understand why The Light Team at Keller Williams Realty continues to receive inquiries about commercial real estate in the Lake Nona market. Medical office space, retail, child care, restaurants and other support services continue to lead the charge as entrepreneurs are positioning to take advantage of the growth that is approaching fast. All of this development will undoubtedly lead to big box retail and entertainment opportunities as there will quickly be demand for these services. There is no doubt Lake Nona is on everyone’s commercial map.

If you have questions about available commercial space please email to discuss the growing opportunity within the Lake Nona community.

To search Lake Nona area homes or commercial real estate opportunities, please visit our website at Call Jim (321-418-5513) or Carey at (321-297-4330) or email us for a complete list of the best deals in East Orlando, Narcoossee, Lake Nona and Moss Park!      



Play VisualTour

Wow! TRADITIONAL SALE! Close quickly before school starts in the fall….Lovely stone facade and stone edged planting beds welcome you into this home. Smart layout with large spaces for entertaining. Gleaming wood floors and upgrades throughout this warm, tastefully designed two story. Very nice patio space overlooking large backyard….completely fenced in. Make a smart purchase now while prices and interest rates are low…fantastic Lake Nona location with top-notch schools, recreational facilities and beautiful nature everywhere! Act quickly on one of the few non-distressed properties before it gets snapped up!

Sign Guy’s Perspective on Agent Branding

This is a great post from Jack Pratt signs….nice to hear from someone outside the industry the business benefits we Real Estate Consultants reap by aligning with the best company in the business!  Clients want a relationship with the AGENT NOT their COMPANY!  Thank you for a great post! 

Whether you are just getting started with your career in real estate, or looking to grow an already successful business beyond your current plateau, Keller Williams will catupult your business like no other.  Please call or email Carey to learn more…I can help you boost your career anywhere in the US or Canada.

Read the entire Post below:

A sign guy’s perspective on real estate agent branding (edit/delete)


Amen!  Fantastic post from Jack Pratt signs!


Via Monte Pratt (Jack Pratt Signs):

Now, I know most people are saying to themselves “What can a guy that makes signs know about real estate?”  Okay, you got me… not much.  I am a simple creature that loves graphic design that strives to keep a sign shop from running me.  Furthermore, I pledge to each and everyone of you not to be an expert in your industry.  However, there is something going on in the real estate industry that is notable and worthy of sharing.

The philosophy of marketing and branding according to Keller Williams Realty.

Stefan Swanepoel’s report on “The Most Recognizable Brands for 2009” showed Keller Williams Realty as most recognized brand.  

Why is that?  In my opinion, it’s the agents with Keller Williams Realty that have made the company the most recognized brand.  Gary Keller’s philosophy in marketing and branding allows the agent more freedom than any other national real estate franchise.  Now, some might think that allowing the agent to use their own logos on their marketing materials could dilute the corporate brand. Remember the NAR survey? It was NAR that concluded that prospects choose to do business with real estate agents – not real estate companies. Gary embraced this concept and now the proof is in the pudding, so to speak.  The irony of this report is that the most recognized brand is a brand that does no advertising, marketing or promotion for itself.  Franchises, brokerages, and offices could learn something from this AND agents should learn something from this also.

A few years ago, there was an article in the Keller Williams Realty publication “OUTFRONT” that I think illustrates the mind of Gary Keller:

…three out of the four ‘for sale’ signs on one particular street were Keller Williams signs.  “Look at those signs – every one of them is different.  You might not even know that they’re Keller Williams unless you really looked at them,” commented Mary Keller.  I appreciated her observation, but said, “Maybe you’re missing the real point:  Our agents have the listings.”  •  Keller Williams® Realty OUTFRONT • Vol. 2  No. 5  Pg. 3

As a graphic designer and an approved vendor for Keller Williams Realty International, it is a wonderful challenge to work with almost 80,000 agents that all want the the same thing, something unique.  A typical request from a Keller Williams agent is “I’m new and I want custom signs, but all I have is my name and photo.  So, play jazz and dazzle me.  Make it different!”  We walk gingerly up to the standards but always keep mindful of what will be well received – both the customer, KWR International and in the community.  Here’s a link to our Keller Williams Realty page on our website for some examples of what we have done.

So, what have I concluded?  A personalized, custom yard sign gives prospects the feeling that they are working with someone they know.  Someone they can trust.  The ultimate goal in real estate is to create a continuous stream of new listings.  By embracing Gary’s philosophy in marketing and branding, you can strengthen your business and image in the market place and generate the new listing activity for which you aim.  We believe in his philosophy and focus on building the agent name and brand.  The success of Keller Williams Realty proves that Gary’s strategy is a win-win and that the public gets it.

The philosophy at Keller Williams is one that we encourage agents in all size companies to embrace; Dare to set yourself apart with one of your most visible marketing tools, your listing signs. The only question is, does your company allow you the flexibility to differentiate yourself?

Join the most successful company in real estate…why not move beyond SURVIVING to THRIVING?!  Call Carey (321.297.4330) or email to learn more.  You owe yourself the opportunity to consider your business decisions in an informed manner.  You will be glad you did!

Start Your Real Estate Career

IFREC Pre-Licensing Class Beginning February 5th!

Hosted at Keller Williams Advantage II Realty

Waterford Lakes Market Center

Who do you know that is considering becoming a Real Estate Sales Associate? Now is the time for them to jump into this exciting market! IFREC has new classes being offered to help interested students take the next steps in their career!

Feel free to forward this email to anyone you know who may be interested in cultivating a career in real estate!

Click on the link for information on how to register for Sales Associate classes:

Sales Associate Pre-License Courses

Courses located at the Waterford Lakes Market Center can be found under

East Orlando Heading

Act Quickly – the next session begins February 5th!!

Let me know if you are interested in a career in real estate…I’d love to help!!